Background
With a bachelor’s degree in Graphic Design, I bring a strong foundation in a deep understanding of visual principles and how to apply key design concepts to my work in UX/UI design.

Hi! I’m Ilijana, Product Designer, with 12+ years of experience in the design industry in general on various projects and positions.
previously beaing lead designer of e-commerce team, creating impactful SaaS solutions for finance, appointments, bookings. Passionate about user-centered design and design in general.
Driven by problem-solving, focuses on Tech & SaaS, B2B, solutions for Helath & Wellness, E-commerce, Booking and Learning Platforms.
With a bachelor’s degree in Graphic Design, I bring a strong foundation in a deep understanding of visual principles and how to apply key design concepts to my work in UX/UI design.
Worked at ABC Trainerize in their e-commerce team as Product Designer and worked hands-on designing bookings, payments, credits, appointments. Took over role in order to advocate and push design improvements further. Collaborating closely with other designers and cross-functional teams for UX effort on a huge complex platform rebuild and product redesign.
As one of 2 designers worked on user research, redesign and UX/UI improvements of the e-commerce platform to elevate the overall user experience and meet business goals. Designed and shipped visually engaging, responsive landing pages. Took ownership of design projects by leveraging data and analytics, I made informed design decisions that enhance usability and drive performance.
If you're looking for design support or interested in collaborating, don't hesitate to get in touch. I'd love to discuss your projects and explore how we can bring your ideas to life!